Today’s shoppers are becoming increasingly digital. However, 85% of customers still prefer to shop in brick and mortar stores with the expectation that they receive the same level of service and personalization that they would experience online. How then, can retailers survive (and thrive) with these new heightened shopper expectations? The answer lies in empowering store associates with a single view of their customers and personalizing the service experience.
Click here to view an on-demand recording of our recent webinar to learn how we helped Shinola, a leading luxury goods retailer of watches, leather goods, and other lifestyle products, leverage Salesforce to:
- Create a 360-degree view of their customer with in-store clienteling
- Use dashboards and alerts to ensure associates are spending time where it matters most
- Personalize every in-store experience