McLean, VA October 13,2014 -- Acumen Solutions, a platinum sponsor of Dreamforce 2014, today announced the launch of its SmartStore™ solution. Built on the Salesforce1 Platform, SmartStore™ empowers retailers to engage with customers in a whole new way.

Connecting with Customers, Partners and Employees to Thrive in Today’s Connected World

Salesforce1 is the next generation social, mobile and cloud platform for this new connected world - the first customer platform built to transform sales, service and marketing and more for the Internet of Customers. SmartStore™ provides retailers a flexible and easy way to log in-store visits, capture insights into consumer behavior, as well as product interests – in real time. SmartStore™ connects the last mile of the customer journey, from marketing spend to driving foot traffic, to physical retail store visits, to targeted post-store product marketing – all based the interests of the customers during their visit.

Comments on the News 

“SmartStore™ leverages cutting-edge beacon hardware and the power of the Salesforce1 Platform and Salesforce1 Mobile App to create a more interactive and personalized shopping experience. This new technology enables brick-and-mortar stores to capture a 360 degree view of their customer, provide timely information to accelerate the purchasing decision, and, ultimately, compete with online retailers. We’re thrilled to be at the forefront of this customer revolution.” – Shally Bansal Stanley, Managing Director, Acumen Solutions.

“Companies are looking to transform the way they connect with customers, partners and employees to thrive in today’s connected world,” said Ron Huddleston, senior vice president, ISV & channel, salesforce.com. “By leveraging the power of the Salesforce1 Platform, Acumen Solutions provides customers with the proven social, mobile and connected cloud technologies to accelerate business success.”

Salesforce, Salesforce1 and others are trademarks of salesforce.com, Inc.

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October 13, 2014